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Vineta Bajaj, CFO of Rohlik Group - Finance Leadership Interview Series [Video]

As part of our Finance leadership interview series, we've been sitting down with finance directors and chief financial officers to discuss their experiences, insight and views on what it takes to become a successful finance leader today. It gives me great pleasure to introduce Vineta Bajaj.

Phil Dye
Phil Dye
Co-Founder & Director
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Phil co-founded The Consultancy Group and leads the firm's executive search practice at the most senior level. Two decades of relationships across the CFO and Finance Director community — appointing into FTSE-listed businesses, PE-backed companies and high-growth SMEs across Media, Technology, Consumer and Retail.

CFO SearchFinance DirectorExecutive SearchPE & FTSE

As part of our Finance leadership interview series, we've been sitting down with finance directors and chief financial officers to discuss their experiences, insight and views on what it takes to become a successful finance leader today. It gives me great pleasure to introduce Vineta Bajaj

Vineta has an illustrious and enviable finance career to date. After qualifying with KPMG, Vineta started her career in the industry with Kerry Group before joining Ocado in 2013. During her time at Ocado, Vineta created and led a group finance function building the team from four to over 100, progressing to group financial controller and then to Group Finance Director for the listed group Ocado.

Vineta led all aspects of fundraising. She became a strategic partner to the business and had close involvement in the planning and execution of major strategic deals. Ventures and M&A transactions At the start of this year. Vineta joined Rohlik as Group Chief Financial Officer. Rohlik is one of Europe's leading online grocery services operating in six countries across the continent.

Vineta a very well, welcome. Thank you for joining us today. What made you decide on a career in Finance?

Vineta Bajaj, CFO, Rohlik Group:

It's a couple of things. Finance was a really great springboard for many career options. You can qualify as an accountant and you can start your own business. You can be a business partner, an accountant, work in large organizations, or do something completely different because a basis of Finance is helpful in nearly every career path.

Phil Dye:

You've had a stellar career trajectory to date, with Rohlik being your first full CFO role. What drew you to the business and that role?

Vineta Bajaj:

I always knew I wanted to be a CFO. People would always ask me why? And I'd say, "Because if I'm not at the top of my game, what's the point in following a path?" And I've just always had that in me.

Phil Dye:

In your opinion, what is the role of the modern-day CFO?

Vineta Bajaj:

The modern-day CFO is in the trenches with their team, driving the business's value and clear, tangible pound value to the PMO.